Namedropping is a common practice in many different fields. There is no doubt that it can benefit the products sales, designers pocket and ultimately the bottom line. When it comes to a small business however, I personally feel it makes that brand or that company look very desperate for recognition for something that may not be there. Making you look better than you are, sort of.
Name-dropping is defined as –
The studied but seemingly casual mention
of prominent
persons as associates done to impress others - Merriam Webster
Me for example - I do not boast, brag or namedrop. Regardless of just how "big" the person is. Trust me, living and working the Los Angeles area, I have made beds for small time and big time actors, musicians, comedians, designers and directors all the way up to the "oober goober" award winning celebrities. I have met each and every one of them. I have been in their homes. I have made beds for their kids. I have let their kids help build the bed when we deliver it. (The kids really like pulling the trigger on the drill). These customers invited me into their homes and guess what, they like to live a normal life and honestly, they REALLY are down to earth. Ironically - I just tooted my own horn in this paragraph, didn't I. Oops, my bad.
is one who poses or habitually pretends to be something they are not.
Maybe it is my own personal code that I have, I am not sure. Maybe it is because I was raised by a "celebrity of sorts" and understood real fast, those friends that wanted to be my friend for notoriety and those that were real friends. Trust me, when you are 13 and think you are all that, your world comes crashing down when you realize the only reason you were invited to a party was to please your parents. This does no do good for the confidence or for your soul at all. But after salvaging what self respect that I had - I learned and vowed that I wouldn't do the same thing to others - no matter my gain from it. It's using people. It is wrong and I personally feel it makes you look, simply put, like a pompous ass.
My little don't namedrop policy - has actually gained me more business. Seriously, I would rather have a customer come to me because I was recommended to them (within their own little circle) than have someone come to me to be able to purchase exactly what so and so has in their bedroom - that's just creepy. All my customers, when I first talk to them are treated the same - I have no idea who this person is. Sometimes the emails don't even ring a bell - but when I meet them, each and every customer (oober goober or your local janitor) gets the same handshake and same "it's a pleasure to meet you, where are we bringing your bed?". It is an unspoken code between my customers and myself - I don't know who they are (and sometimes I do) and they know I won't say anything at all to other people or tag them in on Twitter, Instagram or Facebook with pics of the beds. That's just rude and presumptuous - if they want to tag me in to their own tweets and posts, though - I welcome that. But I will never ask for, or expect it.
What I find entertaining - is that some of my pictures on my website are from the "celebrities" houses. Like Andy Kaufman, sometimes I am the only one in on a joke. But hey - I laugh. Yes that was a namedropping line, but since the late great Mr. Kaufman is supposedly dead, and i was referencing his comedic philosophy - it in no way enhances my beds. No, I have not met him or sold anything to him. He is supposedly dead. That would be creepy if I had and even if I did, I wouldn't tell.
I will say this though - If I ever meet James Hetfield from Metallica or Brian Urlacher, I don't think I would be calm and composed. All bets are off. I really think i would revert back to my teen age years and be freakishly excited and scary looking - like my daughter is with her band fav's. (That is a whole other blog post in the making and waiting to be written, "dealing with a teenage girl and her stalking tendencies"). I wouldn't mean to cause them harm, but my big bear hug may be misinterpreted as a tackle. Urlacher would be ok with that I think, I hope.






















